Staying fit is not an option rather a necessity. With the growing trend of being fit and in shape, an endless number of people are seen downloading different fitness apps and joining gym programs to get back in shape. While working out in your own capacity or home gives you ultimate ease and convenience, it might hinder your progress if you do not have any proper fitness program that you follow.

A safe, effective and complete fitness program is necessary to help you achieve your fitness goals in a much faster and efficient manner. A complete program includes several different components that must be present in order to make the program a wholesome one. However, there are 3 essential elements that stand above the rest. These include:

  1. Aerobic Exercise

Making your heart beat faster and pumping up your pulse rate, aerobic exercise is the best way to shed some pounds and work on establishing your stamina. Although in the starting the exercise will come off as extremely difficult because of the less stamina, it will tend to build up as you keep on doing it. Aerobic exercise is also excellent for heart health, an amazing anti-depressant and a remarkable de-stressor. This must be a part of every fitness program to ensure that you achieve your goals faster. Some fitness apps also offer aerobic exercise and their tracking to help you keep up with the fitness program.

  1. Weight Training

Resistance training is very crucial to increase muscle strength, to increase the endurance of the muscle, to establish mass without fat and maintain mineral density of the bone. Many fitness apps also offer resistance training to be done at home if going to the gym is not an option. Resistance training is a prerequisite for toning. Resistance training in men and women differ only in the sense that their bodies respond to the changes differently because of the changed testosterone levels in the body.

  1. Balanced Nutrition

Even if you want to shed pounds and tone your body, you can’t simply leave eating everything because you are what you eat. The key is to construct your fitness program in a way that the food you eat doesn’t add to your weight but provide proper and balanced nutrients to the body. You are more likely to achieve your fitness goals quicker if you are taking a balanced and nutritious diet. Experts recommend taking a fixed quantity of carbs, fats, and proteins each day with carbs and fats being the lowest. The carbs you take in a day can easily be burned off by vigorous exercising.


Boost App Download Via Influencer Marketing

Mobile app industry of today is showing strong signs of growth, it means the competition is going to get higher. In this situation, standing out amongst competitors will become highly difficult – certainly not for app marketers with smart and newer strategies. One of the smartest marketing strategy that has always worked and surely going to work in future as well is Influencer Marketing.

Over the past few years, it has become highly prevalent techniques – brought success to several companies. Compared to other traditional types of marketing, influencer marketing is considered reliable by potential customers. Lot of people are open to trying out something new, if it’s recommended by some social influencer.


Defining Influencer Marketing

Influencer marketing is a technique where “influencers” use their blog, social media channels, website or all three of them to promote a product or service. You can make this technique an important part of your mobile app marketing plan. It will help you market your app to thousands or even millions of people. With correct execution, it can do wonders!


Influencer Marketing can Benefit your App – Know How!

Effective Reach

Most influencers have specific type of followers, which is good for you as you would be able to spread awareness and promote your app in front of market that most likely want to download your app.  For instance, you will choose a fitness blogger/v-logger if your app is related to health and fitness.

According to recent statistics, around 74% of people turn to social media before buying any product or service. Finding an effective influence for your app can be very pleasing and worthwhile.

Credibility and Trust Building   

Influencers have already put so much hard work to build trusted and credible relationship with their followers. Your app automatically becomes credible when it is marketed by correct influencers. Statistics show that 92% of the consumers buy on influencer’s recommendation and not the brand itself.

Influencer marketing is slightly relatable to celebrity endorsement but there is difference between both.  A good influencer will take out time, try your and app and give genuine and unscripted guide to followers to add value to their lives, whereas the scenario is different in celebrity endorsement.

Selecting Dead-on Influencer

While looking for an influencer, make sure he/she has interest in your app. Before knowing target audience of the influencer, know your audience. Once you have known your market, you would be able to find dead-on influencer. Do not choose an influencer only because he/she has more number of followers, do your investigation, see engagement of the influencer with the subscribers by checking out the comments. Also, don’t hesitate to ask the influencer about information as it will help you make a better decision.

Is it an Expensive Choice?

The cost of the hiring an influencer differ greatly, however it doesn’t mean this is out of budget technique. If you have a small app to promote, you can use a less well known influencer or micro influencer and vice versa. The aim is to make people download your app and talk about your app.

How To Customize Your Chocolate Diamond Ring

One of the best ways to ensure that your diamond is made to be “forever”, is through customization. However you can’t just customize your ring in any manner, some serious thought and consideration should be given to your chocolate diamond rings design. In this post, we will be highlighting some of the best methods to customize your chocolate diamond ring for whatever occasion it may be for!

Learn from your peers

Your considered lucky if you have any family member or any friends whom recently got married. Review their wedding ring selection and learn what made the groom select such ring? Was there any personal qualities associated to the qualities or characteristics of the ring? Verify the color theme combination that is associated to the ring. Selecting a chocolate diamond ring is easy, but matching it with the right personality requires careful decision making.

Chocolates with style!

Having the brand “chocolate diamond ring”, brings a special touch to your diamond. Many people are unaware of the fact that chocolate diamonds are nothing but common brown-diamonds which has a coloration of a slight golden-hue tint to its material. Normally a diamond of that sort of tint are classed as C-5 and above. If such diamond element is sold by Le Vian, then it is coined as chocolate diamond. Le Vian offers a vast diversity of different types of diamond cuts for your precious chocolate diamond rock.
Le Vian uses many different styles of cuts to personalize your chocolate diamond wedding ring! An example of some of the most demanded styles of cuts are shown in the image below;


(Diamonds are best cut in Round and Pear shape cuts, however Pink Diamonds specifically are commonly served in an Emerald style cut. – Image Accredited by: ABlueDiamond)

Gem Coloration

Nothing adds-more of a personalized tone than adding an association of colorful gem stones to your chocolate diamond ring. Decorate your chocolate diamond wedding ring with a hint of colorful gem stones to add abstractions and contrast. Make your ring look like a delicious candy desert that will last for a life time!

Silver or Gold?

Just because it is gold, doesn’t mean that it will look good! Determining the different elements in which are to be associate to your chocolate diamond ring is one of the most important aspects of customizing your ring. Sometimes silver looks better than gold, but in most wedding rings, a 14k strawberry gold should bring about a wondrous appearance to your customized chocolate diamond wedding ring. Silver elements tends to blend greatly with colorful gems like ruby(s) however when it comes to diamond, especially a chocolate diamond, pink and strawberry gold looks harmonious with each other.

A little bit of Imagination

Sometimes imagination can sure do us justice when you are hunting for the perfect design set for your wedding ring. If you have pre-designed a chocolate diamond ring, imagine what it would look like for that person to wear the customized precious rock. Determine if the person would prefer to wear the ring or not. Will it suit that person? Sometimes the skin-pigmentation can play a major role on how the jewelry piece would look like and sometimes both the combination of the skin-pigmentation and clothing coloration can be a major aspect to determining the final decision of such design and element association.




How To Make Up To $1000 A Month Delivering Stuff

Wouldn’t you like a side hustle to help you earn extra bucks and increase your income? You definitely would.

With the introduction of numerous delivery app jobs, it has become a lot easier to earn money and support your bank account to be able to live a lavish lifestyle. Taking up a side hustle proves to be the best way when you are looking for quick money to get off debt fast or finance your education. While your reasons may differ, earning $1000 per month seems like a dream everyone aims to achieve. There are plenty of side prospects available that can allow you to earn up to $1000 per month on top of your income only by delivering different stuff.

Are you unsure which one to choose amidst the numerus delivery app jobs? Have a look at our below prepared list and start earning today.

  • Postmates

This economy delivery service pays its deliverers $25 per hour. Anyone who requires a shipment is matched with Postmates. The deliverer will then go to the place to buy the shipment, whether restaurant, store or wine shop, etc., buy the product and deliver it to the buyer. The best part of signing up with Postmates is that they don’t require any specific year or make of vehicle.

  • Udely

A map integrated service that allows customers to get anything delivered to their doorstep. The stuff can range from food, clothing, alcohol, gifts, etc. Unlike other delivery app jobs, Udely doesn’t have any requirements. You get to become your own boss and get paid for the deliveries that you perform. Udely offers great flexibility and deliverers get to select their own working schedule.

  • Instacart

People use this delivery service to get grocery delivered to their homes. It has become very famous in a short amount of time. At Instacart, workers are classified as independent contractors.

  • DoorDash

Another on-demand food delivery app where deliverers buy food from a restaurant and deliver it to the customer’s doorstep in a given amount of time. Deliverers are paid as much as $25/hour just by delivering food to customers. DoorDash also allows the deliverers to keep every tip that they receive to themselves.

  • UberEat

UberEat provides food to the customers who order from mobile phones. The order is given to the nearest driver who picks up the food and deliver it to the customer. Uber pays $8-$12/hour to the drivers.

Best time to deliver:

As per different researches, the best time to carry out delivery app jobs is between 10:30 a.m. to 3 p.m. and 5 p.m. to 10 p.m. During these hours, the delivery volume is the highest.

These delivery app jobs will earn you between $15 to $40 per hour to deliver goods. Register yourself today with any of the delivery apps and start earning good amount of money every day. With little requirements and greater flexibility, these delivery app jobs will buck up your bank account and are easy to do.

Importance of a prototype in mobile app development

A mobile app prototype is an important step in the process of building an app; one that many developers make the mistake of skipping. Here’s why you most definitely should create a prototype:

  • Helps you assess your app

If you are an Android app developer working for someone on a contract, you will particularly recognize the importance of a prototype. It will be the client’s first look at what their app is going to look like. You and the client will be able to test the apps features and get a good idea of what to expect in the end.

This way, the client’s expectations about the app will be in line with yours; there will be no room for misunderstandings.

If the prototype gets approved, it can be further worked on to produce the final product.

  • Identifies obstacle

Since the prototype will be a working, interactive model of the app, the Android app development company will be able to identify any mistakes and errors that should be rectified early on. It is far less costly to rectify mistakes in a prototype than it is to do so in the end product.

Moreover, at this stage, the team can still brainstorm and add in new ideas to further improve the original design as they deem fit.

  • Better clarity

Through a prototype, everyone on the team can be on the same page. The prototype will show you how the app functions; what was theory previously will be reality now. With all your team members having a good idea of the workings of the app, they will be able to give feedback and collaborate better. In fact, many of the popular prototyping platforms recognize the importance of seamless communication and provide tools for the Android App designer team to do so.

  • Funds

Developing an app is an expensive investment. People need to have an idea of what they will be investing in. A prototype will help you in convincing the client of your ability and eventually releasing the funds.

It will reduce any and all uncertainties for both the client and the developer, and provide an affirmation of the final product.

Tools for prototyping

Mobile app prototyping can be done with the tools like the following two:

  1. Justinmind:

This tool works for both iOS and Android apps; particularly capable of featuring complex and sophisticated apps that contain a lot of features. It is user friendly, and gives excellent results.

  1. Invision:

This tool too, works for iOS and Android apps. The best things about it are not the exclusive features – but the continuous updates it gets. It provides an easy communication and feedback channel to developers.

Create Aesthetic Images For Your Social Media Ad Campaign

Visual content has a high engagement rate and marketers are aware of this. They have been employing imagery for paid social ads and other marketing efforts, for quite some time now.

But what works and what doesn’t? How can you create striking images for your Facebook marketing campaign?

Here are the tools you can use to create the most aesthetic images:


With good reviews such as “totally revamped our marketing”, anyone would get curious to see what the fuss is about.

So we did.

This free graphic design tool is great for those with no prior knowledge. Anyone can design an image without any technical knowledge.

The tool has features that are extremely user-friendly. It even lets you preset image size especially for social media platforms like Facebook.

You can get down to creating impressive facebook ads graphics in absolutely no time!

Canva offers exceptional support by providing a slew of self-help tutorials if you do ever get stuck.

pixlr editor

The online photo editor offers two web apps for you to work on. No download or software installation is required.

Quoting TechRadar, pixlr editor is “the closest thing to Photoshop in your browser.” Quite rightly too since it has many Photoshop-like features.

This editor is free and has an extensive palette that you can find on the left side of your screen. The tools available are further customizable.

You have the option of both manually editing each aspect of your image, or just letting the automatic tool do its work.


Photoshop CC

Trusty Photoshop is software that has stood for decades and has always proven is worth.

If you intend to make some serious graphics as a part of a long-term campaign, Photoshop may be your ultimate solution.  The software is not free, but you do definitely get your money’s worth.

PS is complex and offers an array of enhancement options that enable you to bring to life any idea you want for your ad campaign.

However, note this: prior knowledge and skills are required to use Photoshop, so you might be well off hiring a Facebook agency and let them do the image creation for you.


With an easy to use and straightforward interface, the software is free to download. It is particularly useful for vivifying somber and lackluster photos.

This tool will be more useful for you if you intend to use it for some quirky editing. For example, the fun stickers and seasonal greetings are useful if you want to put in some cute animation.
Its beautifying tools like the teeth whitening and makeup option can pass as convincing if used sensibly.

This editor too supports social media platforms so you don’t have to worry about resizing your images.


These were our picks for image editors. Which one do you like best?

Digital Marketing: A Beginners Guide

Digital refers to online mediums and marketing refers to publicity of products to leverage monetary gains. This is exactly what digital marketing is: usage of online platforms to drive marketing campaigns.

Digital marketing though one term, encompasses a host of practices which further can be broken down into even smaller components. The wide range of rules and tactics involved can make the digital marketing arena look daunting and formidable. Fear not, there is a reason why digital marketing services exist.

Many businesses are benefiting by employing the correct digital marketing strategy and you can too. First, however, let’s breakdown digital marketing to better understand it.

  • Digital advertising

As in all types of marketing, advertising is the key to driving traffic. With this form of paid traffic, you can manage and direct attention to fit your campaign. Sources of digital advertising such as social media, and search engines can be highly lucrative for generating leads.

  • Search engine marketing/optimization

SEM and SEO marketing are both dynamic fields with rules shifting according to algorithms. The big picture of Search marketing may be split into two components. The technical side and the content; both matter equally and must be looked after to ensure a better search engine rankings of your website. For instance, if you ignore your website’s technical details, Google will automatically lower your ranking. Similarly, bad quality content will set you back, too. Neglecting either of the aspects will spell trouble for you.

  • Content marketing

“Content is king”, you might have heard. It sure is but what is specifically meant by digital content marketing? A common misconception about content marketing is that it only consists of digital marketing blogs. While we agree blog is important, it isn’t the only thing necessary.
Since the purpose of content marketing is to provide the right content at the right time, it envelops all things that provide consumer with awareness that leads to evaluation followed by conversion.

  • Social media marketing

Almost half of the world’s population uses social media. Therefore, including this platform in your digital marketing strategy is a must.
Social media marketing starts with targeting the most popular platforms. This is followed by keeping track of your brand reputation, and resolving any negative comments or feedbacks. After this, build strong networks so that when you put up offers, people pay attention.

  • Email marketing

Despite the rumors, email is nowhere near dead. It is an excellent method to get in touch with both B2B and B2C customers, though methods may vary. With order confirmation and transactional emails having the highest open rates, these emails are great windows of opportunity for displaying your products. Similarly, automated emails help target the audience when they are most receptive.

Who said email marketing was dead?

Convinced you need to hire a digital marketing company? We recommend you to do so, too. An SEO consultant paired with SEM marketing practices will bring the best of digital marketing to you.

5 Ways To Minimize Email Attrition Rate

Decreases in email retention rate can be of real concern for businesses and has a great impact on profits – but alas! It is an inescapable and bound-to-happen event.
Not all hope is lost, though.

There are ways to decrease email attrition rate, considerably.


  • Create Your Own List & Maintain It

Buying mail lists is a common and fatal practice; it can lead to many problems. Acquired emails can be portal to dead accounts, spam traps and malicious addresses.

You will also have no guarantee whether the email addresses on those lists have gone under email verification. Also, you won’t have the recipient’s permission or acceptance.

Reduce attrition rate by organically acquiring your own list. To maintain the list quality, get a trustable email address verification service and get email address verification regularly.


  • Be Transparent – Use Double Opt in

To have voluntary subscribers interested in your content can be very crucial for the growth of your business.

It is better to have a clear and double-opt list where a person can have his email verified and be interested at the same time. Double-opts allow subscribers to confirm their subscription; statistics on digitaldoughnut show double-opting list increases list size by 51.3% as compared to a single-opt list.

Making your subscription form clear of any hidden conditions and stating in plain language why you need their email address can help reduce the rate of people unsubscribing to your business. There will be fewer back outs.


  • Have Immediate Contact With New Subscribers

In email marketing absence does not make the heart grow fonder. You should send an email immediately to new subscribers to remind them of your presence.

It is important to send a welcome email explaining what your business is, what kind of emails you mostly send and how they can manage their emails to get more relevant content.


  • Target Inactive Audience

Target inactive audience and new subscribers; entice them with promotional offers, deals, and other catchy content. Prod them every once in a while. Ask them for any potential problem, etc.

You should also provide an unsubscribe option to your emails in case they don’t want to hear from you; after all it is better to have a list interested contacts in your content than uninterested ones.


  • Make Unsubscribing The Last Resort

To reduce the rate of attrition it is important for the customers to have options other than unsubscribing. Options can include decreasing the number of emails weekly, opting out of some communications, switching to another channel with more relevant content or having communication via text.

According to hubspot, people usually unsubscribe when there is confusion regarding your product or business. Try getting to the root of the problem through customer feedback and then work on their complaints.


Reducing email attrition rate is mix of many changes and factors – do experiments with different stuff and keep on trying something new. You never know what will work.

A Look Into The Future: Mobile App Trends

On an average, a person spends 2.3 hours a day on mobile apps with a total number of app downloads up to 197 billion. Needless to say, the numbers are staggering and highly suggestive that mobile apps are not going anywhere. With the Apple Store and Google Play alike, boasting millions of apps, one can safely ask the question, what will be the future of mobile apps?


A chatbot is a program designed to have conversations with a human. Chatbots is powered by artificial intelligence and may live in online chatting apps such as facebook messenger, telegram, etc. These are understandably, a huge opportunity for a better online experience.  People can now get round the clock service from business that otherwise would not have been possible.
Apart from this, chatbots provide a unique opportunity by giving companies insights into user preferences etc.


People are demanding a more tailored to their needs experience. Let it be a mobile app developer or a marketer – personalization is one thing that will have to be a priority for all. Mobile app personalization includes giving the user an experience tailored according to age, gender, location, and other typical preferences.

Internet of things

The global market for internet of things and mobile connected devices will reach $457 billion by 2020. The figures are a glaring for all: mobile apps will include several hundreds of smart objects such as toys, appliances, equipments, and so on in future. Mobile phones will act as remote controls.

Already, Google has two projects Nest and Brillo, employing IoT. These projects are to manufacture smart home/office equipment such as smoke alarms, camera, and so on.

Playable ads

There is nothing worse than launching a mobile app and then have an advertisement jump in your face. Ads are what keep developers in business – they cannot be rid off.

What if these ads could be made interactive? We present you playable ads. In a survey by Statista, 46% of app publishers were looking forward to playable apps.

Playable ads give users opportunity to interact with the ad itself. Similarly, people can “test drive” the app in its ad before downloading it. No more disgruntled users and better conversion rates, we hope.

This potential accompanied with publisher excitement tells us playable ads are the future.

M-commerce game strong

M-commerce or mobile commerce is the practice of performing transaction through mobile phones. 2 billion People use their phones to shop online. By the end of 2018, it is estimated all 27% of all e-commerce sales will be through mobile phones.
Furthermore, the popularity of mobile based payment systems are going to increase the demand of m-commerce over credit and debit card payment; this jibe with the fact that making transactions through mobile phones is extremely convenient. It is a safe and easy method without the restrictions faced when transactions are made in person.
We definitely think more mobile apps will consider this factor in the future.