Visual content has a high engagement rate and marketers are aware of this. They have been employing imagery for paid social ads and other marketing efforts, for quite some time now.
But what works and what doesn’t? How can you create striking images for your Facebook marketing campaign?
Here are the tools you can use to create the most aesthetic images:
With good reviews such as “totally revamped our marketing”, anyone would get curious to see what the fuss is about.
So we did.
This free graphic design tool is great for those with no prior knowledge. Anyone can design an image without any technical knowledge.
The tool has features that are extremely user-friendly. It even lets you preset image size especially for social media platforms like Facebook.
You can get down to creating impressive facebook ads graphics in absolutely no time!
Canva offers exceptional support by providing a slew of self-help tutorials if you do ever get stuck.
The online photo editor offers two web apps for you to work on. No download or software installation is required.
Quoting TechRadar, pixlr editor is “the closest thing to Photoshop in your browser.” Quite rightly too since it has many Photoshop-like features.
This editor is free and has an extensive palette that you can find on the left side of your screen. The tools available are further customizable.
You have the option of both manually editing each aspect of your image, or just letting the automatic tool do its work.
Trusty Photoshop is software that has stood for decades and has always proven is worth.
If you intend to make some serious graphics as a part of a long-term campaign, Photoshop may be your ultimate solution. The software is not free, but you do definitely get your money’s worth.
PS is complex and offers an array of enhancement options that enable you to bring to life any idea you want for your ad campaign.
However, note this: prior knowledge and skills are required to use Photoshop, so you might be well off hiring a Facebook agency and let them do the image creation for you.
With an easy to use and straightforward interface, the software is free to download. It is particularly useful for vivifying somber and lackluster photos.
This tool will be more useful for you if you intend to use it for some quirky editing. For example, the fun stickers and seasonal greetings are useful if you want to put in some cute animation.
Its beautifying tools like the teeth whitening and makeup option can pass as convincing if used sensibly.
This editor too supports social media platforms so you don’t have to worry about resizing your images.
These were our picks for image editors. Which one do you like best?